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WINNER OF 30 + BEAUTY AWARDS

Oprah O-Ward Beauty Winner: "When I let my twists out the next day, my curls felt hydrated and defined."
"Powered by a first-of-its-kind potent Chébé extract."
“Designed to help hair grow long.”
"The entire line benefits my curls."
“Super soft, strong-feeling hair that promises to reduce breakage.” 
"If you want long hair, start using Chéribé."
“The next big thing in haircare.”
“ The first Chébé extract ever formulated.”
“Dry, Limp Curls? Try this.”
"Streamlined for easy, regular use."
“Boosts hair growth, smooths, and protects your strands. We are obsessed.”
 “The company's commercial practices are sustainable: use of Chébé seeds while respecting biodiversity.”

Best Sellers

Real Results

Our Chébé Complex™ is clinically proven to repair 75% of damage after one use and is the heart of every formula.

Results after 1 use

Our model, Steph, had her hair styled by our Parisian salon pro with the full routine.

Results after 1 use

Our model Kai self-styled her hair using our Leave-in Conditioner, Moisture Milk, Buttercrème, and Styling Gelée

Clinically proven results

Bond Repair, for Healthy Hair

Unlock your best waves, curls, coils and kinks with the Chéribé Chébé Complex™ (P.S. It's in every product)

C'est Super!

Get access to a bundle of all 8 products, at exclusive online-only pricing.

Chébé Complex™ Super Bundle

$99.00 $102.92

A bundle of our new full-size Chébé Complex haircare products

Grown in Chad, Made in France.

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Bonjour! We were formerly SALWA PETERSEN Haircare. Our new name, Chéribé, is an homage to ma chérie (French for 'my beloved') great-grandmother Chéréye & her potent heirloom Chébé seeds that are the heart of every product.

Our Promises

Single Source Heirloom Chébé™ 

Affordable, Concentrated, Salon quality

Standing for People, Planet & Culture

Clinically Proven Bond Repair for Textured Hair