We can’t wait to bring Café Chéribé to life in New Orleans.
We’re officially days away from Essence Fest 2025, and the excitement is building! From July 4–6, Chéribé will be live in New Orleans at the Ernest N. Morial Convention Center, and we’re bringing everything you love, plus a little extra.
For our first Essence appearance, we’ll be debuting Café Chéribé. Inspired by the cafés just outside the lab where our Chébé Complex™ was created, this Parisian-inspired space will reflect where our journey began and what’s next for Chéribé.
What’s Waiting for You at Café Chéribé:
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Our full product lineup
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Free Mini Gelée Keychains and Growth Oil
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Daily Spin-the-wheel prizes
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Styling demos with our fabulous celebrity hairstylist, Nadeen Mateky
And so much more!
This year’s festival theme, “We Are Made Like This” feels especially meaningful as we also gather in New Orleans 20 years after Hurricane Katrina. There’s a deep sense of gratitude and purpose in showing up, connecting, and celebrating growth with all of you.
We can’t wait to meet new faces, hug familiar ones, and welcome you into the world of Chéribé IRL.
See you next week!
📍 Café Chéribé at Essence Fest
🗓 July 4–6 | Booth (To Be Announced)
📍 Ernest N. Morial Convention Center, Booth#8236 | New Orleans, LA
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