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SALWA PETERSEN® Chébé Buttercream Styling Cream has been selected by Oprah Daily as a 2023 Beauty Awards winner! The Best Moisturizing Curl Cream was voted on by a panel of experts, including hairstylists,...
You’ve spent all year meticulously growing out your curly hair–hydrating and nourishing your hair to be its best. And then, bam– summertime arrives and you’re hit with long hair challenges...
Bond-Building with Smart Restorative Technology™ Did you know our hair is made up of microscopic chemical bonds, linking together chains of proteins? It’s these bonds that are responsible for the...
Dealing with multiple hair textures can be overwhelming, but it’s more common than you think. In fact, most people with textured hair have two, three or even more types of...
At home you’ve thoughtfully curated a collection of hair products, expertly tailored to make your curls pop, but how do you tailor that routine to suit your summer travel plans?...
All natural. Green. Eco. These buzzwords all fall under the umbrella term of “clean beauty”, and are tossed around all over the industry, but what does it actually mean to...
Every beauty buff has heard of hyaluronic acid, the superstar hydrator that has shown up in countless skincare products with the promise to smooth, plump and moisturize-away the visible signs...
You may be familiar with probiotics– the live cultures found in some skincare products and certain foods, like yogurt and kimchi. But what’s this business about pre- and postbiotics and...
This one’s for the coils! The hair typing system originally created by stylist Andre Walker, categorizes hair into four types, each with its own subcategories. Today we’re going to hone...
Summertime is just around the corner and you know what that means - it’s prime protective style season! Protective styles, like braids and twists, are not only super stylish, they’re...
Let’s talk about waves. The Hair Typing System originally created by stylist Andre Walker, categorizes hair into four types, each with its own subcategories. Today we’re trouble-shooting Type 2, otherwise known...
Let’s talk about curls! The hair typing system originally created by stylist Andre Walker, categorizes hair into four types, each with its own subcategories. Today we’re going to hone in...
From a young age, my mom relaxed my hair. Her motivation was probably to make it easier to quickly wash my hair and throw it into buns for dance class,...
Finding the right routine for coily hair can be tricky. Every head of hair has different needs and that can lead to a lot of trial and error, but one...
The curls were popping last weekend when NYC welcomed Salwa Petersen to the Big Apple, with a host of fun pop-up events. Salwa was thrilled to meet so many new curlfriends...
Conditioners! Hair masks! Oils and creams! We spend lots of time and energy caring for and styling our hair, but what about our scalp? Even though the scalp is mostly...
